Tagged: Nature Valley

Josh & JJ Featured in National Commercial

Courtesy of Nature Valley

What do we love most? That’s easy! We travel through the natural world and capture the highlights on camera. It’s been our passion for over a decade, and that same desire has taken us to some pretty unusual and far-flung destinations.

It’s quite amazing to think that I met Josh 10-years ago on a hiking trail that stretches from Maine to Georgia. The famous 2,184-mile Appalachian Trail (AT) captivated me in my early 20’s. I had this romantic notion that I could put all the essentials in one bag, hop a fence, and walk for months. So with 22-boxes of dried food waiting to be shipped to me, I set off, hiking from the northern end of the US bound for the south.

From a large scale perspective, progress was exceedingly glacial. After walking for 40-days—40 days of walking—I remember looking at a 3-foot map of the AT; I had only covered two inches! I was hiking alone and quickly realized that I might just go crazy if I walked this trail by myself. I mean 6-months in the woods with not a soul to converse; that could easily make me cuckoo.

It was literally that next day when I met Josh. He too was walking alone, and we hit it off right away. At that time, we had never held a camera and really didn’t know what we wanted to do with our lives. We were both content in finding a new horizon to start each day. Fast-forward to today, and we’ve we’ve logged over 8,000 miles either by foot, bike, rickshaw, kayak, and rowboat. We’re both television producers, Josh for Discovery and me for National Geographic. We’ve produced 3-feature  documentaries together and a recent short documentary. It’s been this amazing and completely unexpected ride.

So when we received a call from Academy Award Winner Sean Fine about appearing in a national commercial that he and his wife Andrea would be directing, I was blown away. I didn’t actually think it would happen up until the moment the cameras started rolling. In part it was a very familiar scene, there was Josh, and we were in the woods…in Maine again no less. However this time there was the addition of two world class filmmakers, a commercial ad team, Nature Valley representatives, camera operators, photographers and wilderness guides. It was all very surreal and today I’m honored to announce that the shoot was a success! We’re unyieldingly so grateful that our passion could be turned into a career.

 

JJ Kelley and Josh Thomas